Dr Ida Telalbasic
Dr Ida Telalbasic is an Associate Lecturer on the course as well as Assistant Professor in Design Innovation at Institute for Design Innovation London, Loughborough University. Ida's education includes a double MSc in Product-Service-System Design from Politecnico di Milano in collaboration with Politecnico di Torino. She completed a PhD in Product, Service & Strategy Design at Politecnico di Milano in 2016, researching the topic of design in times of socio-economic transformations and investigating how social innovation can contribute to proposing new service systems. Her work as a design practitioner as well as innovation researcher focuses on innovation in products, services and user experiences, using a design-driven approach for social innovation and sustainability.